It was only 6 weeks ago that Hurricane Sandy devastated the New Jersey and New York City Area. It was awful to see the images of people who lost everything – memories, their homes, everything they built for themselves. What I did find incredible was the amount of volunteers that quickly came together to provide essentials to people in need. Many areas – like the Rockaways and parts of Staten Island – are still devastated as people are trying to rebuild their lives and that also includes families that are trying to provide their kids with having a holiday experience. To help families out the Brooklyn Nets Foundation and the Brooklyn Nets (Andray Blatche, Keith Bogans, MarShon Brooks, Josh Childress, Reggie Evans, Kris Humphries, Joe Johnson, Brook Lopez, Tornike Shengelia, Jerry Stackhouse, Tyshawn Taylor, Mirza Teletovic, Gerald Wallace, C.J. Watson and Deron Williams) hosted an incredible campaign where they shopped with children for toys thanks to a $250 gift card that was provided to each child from AMEX.
Held at Cookie’s Kids in Brooklyn, 75 children that were affected by the storm from Coney Island and the Rockaways sat patiently as players from the Brooklyn Nets greeted them. The Brooklyn Nets Community Manager got the kids excited when he told them that they would break into groups of five to shop with a basketball player. Cookie himself was also on-hand as he spoke about their toy selection and how the kids could pick out anything that they wanted. The kids broke off into groups and piled up their bags with name-brand selections from Cookie’s – that also happened to be discounted thanks to the off-pricing at their stores. Bags quickly filled up as kids filled them with tech toys, dolls and more. The kids were beaming as they were able to shop with some of their favorite players, and the New York Nets were also excited as they went from aisle-to-aisle finding the perfect toys.
I attended with my daughters where my older daughter got confused as to why she couldn’t shop. I explained to her about the storm and how these kids lost a lot. She understand and said that we have to help each other out. I was shocked that she could conceptualize this, but it also made me realize that we all do our part and someone she understand that we do that for those that need our help the most.
“I am a member of the Collective Bias™ Social Fabric® Community. This shop has been compensated as part of a social shopper insights study for Collective Bias™ and CookiesKids.com #CBias #SocialFabric” and #cbBigapple